Wednesday, March 3, 2010

Corporette.

I came across the website, Corporette, today and think it is such a great idea.  Their motto is cute: "a fashion and lifestyle blog for overachieving chicks." 


According to the site, it came about because they "noticed that young professional women had a few things in common no matter where they lived or who they worked for:

- they all spent hours surfing the internet, either because long hours had thoroughly blurred the line between personal/home tasks or because there was significant downtime

- they all based their work wardrobes around Ann Taylor, Banana Republic, and J.Crew

- their problems were just a little bit different from the women the rest of American magazines were profiling -- they had plenty of money but no time; they had to deal with extremely onerous demands at the office, and they were generally expected to be on 24/7."

That sounds about right.  I haven't fully explored the site yet, but some of the following posts are my favorite so far:
They also have a "suit of the week" feature.  I happen to own (and love) the suit of the week this week (but, for the record, don't wear the pieces together).  And they do a daily personal shopper post where they suggest a piece of work-appropriate attire.   Love the dress the recommended today (and the suggestion to pair it with a yellow cardigan).

While I love Chloe, I will be back to Corporette for more conservative work attire ideas. 

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